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The Business of Studio Photography true
By:Edward R. Lilley
Published on 2002 by Allworth Communications, Inc.

Portrait and wedding photographers will find scores of proven-effective strategies for starting a new studio or improving an existing one in this thoroughly updated edition of the industry classic. This volume provides practical advice and surefire strategies for every aspect of operating a photography studio: from choosing a location, financing, and equipping the business to pricing jobs, negotiating with photo labs, and selling to the public. Here are scores of no-nonsense guidelines for devising short- and long-term business plans, handling paperwork effectively, conducting public relations and self-promotion programs, and more. Also included is an all-new section on the use of digital photography as well as completely revised lists of Web sites, equipment, and other photography resources. | . . . the book could help photographers avoid some of the distress of a highly competitive studio business.|–Studio Photography.

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Book which was published by Allworth Communications, Inc. since 2002 have ISBNs, ISBN 13 Code is 9781581152548 and ISBN 10 Code is 158115254X

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